At Colography, we pride ourselves in tackling the most complex challenges leveraging our expertise and analytics capabilities, through our core service areas:
What We Do
Mini Case:
Logistics Carrier
Challenge Faced
Our client was looking to better adapt to the rising complexity and costs of returns logistics.
What Colography Delivered
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US returns market size (number of parcels per year)
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Types of returns
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Trends in return logistics offerings of all major logistics carriers, and market shares
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Consumer behavior around returns
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Retailer landscape regarding returns policies
Outcome
​Carrier was able to revamp returns offerings, boosting revenue and increasing efficiency, helping tame costs
Mini Case:
B2C Delivery Co.
Challenge Faced
Better understand pricing incentives and competitor pricing for B2C shippers, and diagnose current competitive positioning
What Colography Delivered
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Parcel delivery growth trends, outlook
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Detailed market shares for B2C parcel delivery
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Key regional carriers and corresponding geographic coverage
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Potential opportunities for client to address
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Potential challenges client may face in penetrating new markets, and potential solutions
Outcome
Client was able to optimize pricing strategy to adjust market positioning, leading to increased revenue